PRODUCT FEED AUDIT

Product feed audit: find catalog issues before they cost you traffic

FeedScore checks the file, every product row and the consistency of the catalog. You get an overall score, affected-product counts and clear next actions—without connecting your store or starting a subscription.

No account One-time report Public URL only
AUDIT SCOPE

What a complete product feed audit should check

01

Identifiers

Coverage and consistency of ID, GTIN, MPN, SKU and brand values.

02

Product content

Thin, duplicated or malformed titles, descriptions and product types.

03

Images and links

Missing, inaccessible or duplicated asset and landing-page URLs.

04

Commerce fields

Price, currency, availability and condition formats across the catalog.

05

Categories and variants

Taxonomy gaps, item groups and inconsistent variant attributes.

06

Channel readiness

Data gaps that can limit Google, Meta and AI shopping visibility.

ISSUE PRIORITY

Typical findings in a feed quality report

Fix blockers first, then catalog-wide patterns, and leave isolated optimization opportunities for last.

SignalWhy it mattersRecommended action
Missing or reused identifiersProducts may be hard to match or diagnoseRestore stable IDs and valid identifiers
Thin or duplicate contentLower relevance and weaker product understandingRewrite the highest-value affected items
Price or stock inconsistencyDisapprovals and poor customer experienceAlign feed values with landing pages
Broken image or product URLsProducts cannot be evaluated or reachedRepair URLs and verify HTTP responses
HOW IT WORKS

From raw feed to prioritized fixes

1

Add a public feed

Paste the URL of an XML or CSV catalog. No store credentials are required.

2

Review the free score

See the catalog size, overall score and the three highest-impact findings.

3

Unlock the action plan

Pay once for all checks, affected items and an exportable fix list.

IMPORTANT DISTINCTION

Audit vs. validation

Validation asks whether a file can be parsed and whether values follow expected formats. An audit goes further: it evaluates completeness, consistency, content quality and commercial readiness across the full catalog.

FAQ

Questions about this check

What file types can FeedScore audit?+

The first release supports public XML and CSV product-feed URLs. Google Merchant Center commonly uses XML or tab-delimited text files; FeedScore can also review a CSV source catalog before export.

Is a product feed audit the same as Merchant Center diagnostics?+

No. FeedScore reviews the source data independently. Merchant Center diagnostics also reflect account configuration, destinations, policy decisions and processing status that an external feed audit cannot see.

How often should a feed be audited?+

Audit after major catalog, platform or template changes and whenever product counts or disapprovals shift unexpectedly. The launch version is intentionally sold as a one-time report rather than a recurring monitor.

Do I need an account?+

No. The planned purchase flow delivers one private report for one feed without a FeedScore account or recurring charge.

METHODOLOGY & SOURCES

Built around documented feed requirements

Our public guidance is checked against first-party documentation. FeedScore adds independent data-quality checks and does not represent a platform approval decision.