Source checks available for your Google Shopping workflow
Core attributes
ID, title, description, link, image link, price and availability coverage.
Product identifiers
Brand coverage and a warning when both GTIN and MPN are absent. The general audit does not validate GTIN checksums or assignments.
Price and availability
Missing or malformed price and unsupported availability values. Live landing-page price or stock is not fetched.
Landing pages
Missing or syntactically invalid product and image URLs. HTTP availability, dimensions and crawlability require separate verification.
Variants
The separate AI Readiness supplement measures declared variant-field coverage; it does not validate Google variant eligibility or cross-row grouping.
Descriptions for discovery
Missing or very short titles and descriptions. Length is a data-quality heuristic, not a semantic relevance or duplication check.
Common Google Shopping feed problems
Fix blockers first, then catalog-wide patterns, and leave isolated optimization opportunities for last.
From raw feed to prioritized fixes
Paste the feed URL
Use the same public data source URL you plan to fetch or upload.
Inspect issue groups
Separate file errors, missing attributes and optimization opportunities.
Fix in impact order
Start with blockers and high-volume issues, then improve content quality.
What the checker cannot see
An external checker can evaluate your source data but cannot see Merchant Center account settings, crawl history, policy reviews, website verification or destination-specific decisions. Use Product Feed Scan alongside—not instead of—Merchant Center diagnostics.
Questions about this check
Can this guarantee Google Shopping approval?+
No. The checker can find data and file issues, but approval also depends on your website, account configuration, destinations and Google policies.
Which Google product attributes are checked?+
The general audit checks ID presence and uniqueness, title and description length, product and image URL syntax, price format, supported availability, brand, GTIN-or-MPN coverage and category presence. It does not certify every conditional Google requirement.
Does Product Feed Scan connect to Merchant Center?+
No. The one-time audit analyzes a public feed URL and does not request access to your Google account.
Can I check a feed before uploading it?+
Yes. That is the main use case: review the source feed, fix systemic issues and then upload or schedule it in Merchant Center.
Built around documented feed requirements
Our public guidance is checked against first-party documentation. Product Feed Scan adds independent data-quality checks and does not represent a platform approval decision.